Data comics for data-driven storytelling are inspired by the visual language of comics and aim to communicate insights in data through visualizations.
“The vast majority, however, is marked for women. What this entails? Mostly pink or pastel-colored packaging, a lot of thought for it packaging design, visible names of flower types, essential oils and vitamins. But also: a price that is on average 7 percent higher than that of the men's product. ”
For example, a shaving gel for men from HEMA (dark blue packaging) costs 1,75 euros per 200 milliliters. However, a 200 milliliter shaving gel for women in pink packaging already costs 2,50 euros. But toys for girls, for example, also regularly cost more than a comparable product for boys and women pay more for a haircut at the hairdresser, regardless of hair length.
Work with the attitude: If you don't write this story, probably no one else will.